04 Feb 2019

A corporate speaker is one who delivers seminars and speeches at corporate events. A motivational speaker is one whose job it is to inspire and motivate people into living their best life and (or) change their life for the better. At first glance, it may seem that these two types of people will only have one thing in common – they both need to speak. However, the person who thinks this is mistaken, for they have not acknowledged the fact that both corporate and motivational speakers must organise, prepare and deliver presentations. The professions, therefore, do not just require speaking, but years of research, practice, linguistic development and so on and so forth. I would just like to highlight some of the common traits that both corporate and motivational speakers may share.


First of all, both corporate speakers and motivational speakers are performers. What I mean by this is that they must perform – via spoke word – to an audience in the hope that they can get their message across in the best and most effective way. This does not, however, require music, dance or any such performance art. Rather, it requires immense persuasive skills and a knowledge of the good or service, or message, that they are trying to promote. The best way of ensuring that this box is ticked is by meeting with the company owners or event organizers so that you can get an idea  of just who or what you will be talking to or about. This will allow you to personalize your talk in whichever way you feel best. The analogy I would use is an exam: a lack of preparation of material will make you feel out of place when you enter an exam hall. The same applies for a speaker: a lack of preparation i.e. not knowing who or what you are talking to and about will leave you in a tricky position.


Secondly, corporate and motivational speakers must both be able to sustain the attention of a crowd. This can come through knowing your audience, however the primary way of assuring this is by making sure that you have top quality content and lots of it. Personal anecdotes, comedic stories and regular summaries will ensure that you maintain your audience’s attention, whilst also allowing you an easy way to get your message across.


I hope that you can now see – if you could not already – the clear links between being a motivational speaker and being a corporate speaker. To get in touch or for more information on corporate speaking, motivational speaking and Bianca Miller-Cole please email bookings@biancamiller.uk , call 02086679519 or visit www.biancamiller.uk .