24 Apr 2017

You’ve joined LinkedIn and you’ve added some basic details to populate your profile, but what do you do from there?

LinkedIn is the world’s largest professional network, with more than 433 million members in 200 countries and territories. If you’re able to make the most of your profile, you can tap into the strength of this network, which could help to land you a job, or at least connect with the right people.

In order to do this, you’re going to want to take advantage of some of the features available on the platform, and to make use of other assets and recommendations that you can access online.

Here are some easy ways to get started:

Pick the right profile picture

The LinkedIn Profile Photo help page says that “members with a profile photo on LinkedIn can get up to 14 times more profile views than members without.” Saying that, there are some guidelines and conditions that you’ll need to follow when it comes to choosing one. Essentially, you shouldn’t use a company logo, landscape, animal, words or phrases. The best option is to upload a friendly but professional photo of yourself (try and make it fairly recent), although you might want to get feedback on which of your photos best matches this description.

You could ask your friends and family, but you could get a more unbiased response by using a tool like PhotoFeeler, where you can test various photos with a wide user-base. Users will rank whether your photo makes you appear competent, likable, and influential.

Be relevant

When it comes to the experience you include on your profile, remember that it doesn’t need to be a like-for-like copy of your CV. It can include the information that you believe to be the most relevant, so you don’t have to add your GCSE results if you would prefer to share your success with your degree and A Levels results.

Personalise your profile

LinkedIn will allow you to customise your profile with a background header, different sections that may be relevant to you, as well as the all-important profile picture that I mentioned above. Make sure to use these features to distinguish your profile from others that will be competing for the same jobs as you.

Get recommendations

Whilst imagery might be a softer sell to potential employers, a recommendation on your professional or educational abilities will likely instil a bit more trust. Try and connect with your previous employer, someone who coordinated your voluntary work, or a university lecturer that you dealt with regularly.

Once you’re connected on the network, you can send a request for them to provide you with a recommendation which you can then display on your profile.

Share your slides, images and links

If you’ve created anything you’re particularly proud of, you can share it on your LinkedIn profile. Do you have a blog that you’ve created or that you’ve contributed to? You can include this as a link or as a publication. Have you uploaded a presentation to SlideShare that would be relevant? You can embed that too.

Keep it fresh

Whatever you choose to add, just make sure to keep your profile fresh. You can do this by using features such as LinkedIn Posts where you can write an article, or just by updating the content that you’ve included in your profile; it can be changed as frequently as you like.

For more articles about getting the perfect graduate job please visit: https://www.gradjobs.co.uk/grads-corner/grads-corner-articles/how-to-get-the-most-out-of-your-linkedin-profile

Bianca Miller is a brand ambassador for the .uk domain names, and managing director and founder of The Be Group and Bianca Miller London. Passionate about helping others improve their personal brand, she frequently shares her expertise with students at events and forums around the country. For students wanting to boost their online brand with their own website, Bianca recommends visiting Eco Hosting; packages will be on offer to those who would like to create a .uk domain name.

24 Apr 2017

Every one of us will have a different journey when it comes to finding a job after university, but I’m a firm believer that personal branding can play a supporting role when it comes to getting interviews and offers.

I’m a graduate of the University of Sussex where I studied Business Management Studies with Global Economics, but I’m probably mostly widely known for my time on BBC’s The Apprentice. Now, I’m a busy entrepreneur working on my personal branding consultancy, hosiery brand (which I revealed on the show) as well as many other exciting projects (but there’s too many to list here!).

Whilst you may not want to kick-start your career by throwing yourself into the limelight of primetime TV, there are some other ways to develop your personal branding, one of which is by having your own website.

Here are my reasons why having a website can be so effective……….

To continue reading go to: https://www.gradjobs.co.uk/grads-corner/grads-corner-articles/find-out-why-having-a-website-can-get-you-a-job

24 Apr 2017

If you’ve recently graduated, or you’re expecting to this year, you’ll probably be thinking of how to land your dream job. It’s a very exciting time when your whole career is ahead of you to pursue and you have many directions and opportunities to choose from. To get the most out of your job search, and ultimately, the career path you choose, there are some things to think about before you start applying.

Having been there myself, I thought I’d share some tips with you in the hope that you’ll find them helpful during your job hunt.

  1. Know your personality

Sometimes your skills and experience isn’t what makes a job the perfect fit for you, it can actually come down to your personality and how it would fit in with the ethos of a company and their existing team.

You might not properly understand the way a company operates until you start to engage with them, but you can pick up some clues to this through job advertisements; look for things like working hours and perks that would be made available to you.

In the meantime, you could try to get to know yourself a bit better. There are plenty of books on personality types and business, or you could take a Myers-Briggs personality test (the Guardian says this is the most prevalent test used by British businesses). There is a fee, but more basic, personality test available online on 16personalities.com.

2. Consider their size

Another important aspect to think about is the size of business you would prefer to work for. You should get some insights into this based on doing a personality test, but you can also consider other areas of your life and how you prefer to work and live.

Do you like spending time alone, in a small group, or do you prefer the energy of a big team pulling together to achieve something? There is no right answer here, it should just help you to learn whether to approach either a small start-up, SME or a larger business.

3. Think about your degree

Take cues from how you worked during your degree course at university. Did you prefer projects where you got to spend time researching and writing alone, or was it the group work that got you out of bed in the morning?

Away from that, also think about how you worked with deadlines. Were you really organised and got things done in plenty of time so you could make room for revisions and changes, or did you like the thrill of working up until the last possible minute?

It’s this type of analysis that will give you insights into how you will deal with stressors in your potential workplace going forwards.

4. Figure out your work/life balance

Practical life questions now: where do you live, and where do you want to work? Maybe you’ll be happy enough to move for your dream job, but you might also want to stay put. If the latter is true, will you only apply for jobs that are nearby, or will you be able to commute to where you need to be?

Thinking about this now can save you a lot of stress later down the line. Think about the costs associated with each of these scenarios, but also how it will affect your work/life balance. Will you still be able to do the things you enjoy outside of work after accepting a job offer that could change your living or travelling circumstances?

5. Contemplate your three-year plan

Finally, try and map out a rough three-year plan. You might not end up following it to a tee, but having an idea of where you want to go can help you to make decisions in the coming months.

For more articles on achieving success as a graduate visit: https://www.gradjobs.co.uk/grads-corner/grads-corner-articles/5-things-to-think-about-before-you-start-applying-for-jobs

Bianca Miller is a brand ambassador for the .uk domain names, and managing director and founder of The Be Group and Bianca Miller London. Passionate about helping others improve their personal brand, she frequently shares her expertise with students at events and forums around the country. For students wanting to boost their online brand with their own website, Bianca recommends visiting ecohosting; packages will be on offer to those who would like to create a .uk domain name.

24 Apr 2017

In 2012, I founded The Be Group to provide a service that would help people to build and develop their personal brands. The Be Group focuses on three main areas: personal branding, image consultancy and employability skills training. This means that I get to speak at many events and facilitate workshops about personal branding on a regular basis – I love it!

I always say there is at least one element of your personal brand that you can address from the comfort of your home, a coffee shop or the library on your university campus, and that’s your very own website.

You might be wondering why you should bother with a website if you already use something like LinkedIn, but put it this way: it’s your own space on the web to do what you want with it. That means you’ll always have a piece of real estate online to link to all of your other professional networks, share examples of your work, and host your CV.

Not only that, but it should appear in the search results when a potential employer looks for you on Google and other search engines. If you’re convinced that there could be some advantages of having your own website, the first step will be to register a domain. So how do you go about choosing it? Read on to discover my top tips…

Personalise, if you can

Potentially the best option for choosing a domain name for your website is to simply register your own name. This ensures that you can own the real estate on search engines when potential employers, recruiters, and other industry folk look for you online.

Despite this being a sensible option, it’s not always possible. What happens when someone has already registered that domain name? You can try other variations other than your first and last name; try using your middle name, or even using initials. If you have no success, a professional nickname or industry related term attached to your name could be equally effective.

Get location specific

Don’t just think about the main part of the domain name, you should also consider the top-level domain (TLD). This is the part of a URL that you’ll recognise as .com or .co.uk, but these aren’t the only options available.

My website for The Be Group is www.the-be-group.uk; this is the new, shorter, snappier domain for brands and individuals in the UK. You can also register domains for .wales, .cymru, and plenty of others too!

You might choose to register a couple domains with different TLDs to stop other people from registering your name at an alternative domain. If you register more than one domain, that doesn’t mean you need more than one website. All you have to do is have your website sit on your preferred domain i.e. uk and have other domains pointing to is. Not sure what I mean? Type in www.the-be-group.com and you will see it redirect to wwwthe-be-group.uk or www.asos.co.uk you will see it redirect to www.asos.com because they are a global marketplace.

Go short

If you’re going to be sharing links from your website on social media, you could think about registering a shorter URL. This is something that works really well with a .uk domain as it cuts down the number of characters you need to include in your posts. Not only that, but a short URL can be a good addition for your CV or cover letter; people might be more likely to remember it if it’s more succinct!

To read more of my blogs about personal branding and online branding for the graduate community please visit:https://www.gradjobs.co.uk/grads-corner/grads-corner-articles

Bianca Miller is a brand ambassador for the .uk domain names, and managing director and founder of The Be Group and Bianca Miller London. Passionate about helping others improve their personal brand, she frequently shares her expertise with students at events and forums around the country. For students wanting to boost their online brand with their own website, Bianca recommends visiting ecohosting; packages will be on offer to those who would like to create a .uk domain name.

24 Apr 2017

Setting up your own website can sound like a big deal, and something that would require a lot of technical expertise, time and effort.

While it’s true that you should take time to fine tune your website’s appearance and messaging – actually setting up your site to have a personal landing page can be done very simply, and in as little as fifteen minutes!

You’ll also be pleased to hear that you don’t need an advanced understanding of coding systems like HTML or CSS to get your name out there on the web. Here’s how you can get started:

Choose a web hosting company that has one-click installation of web apps like WordPress

When you purchase your domain name, choose a registrar/web host who offers one-click WordPress installation. WordPress is a content management system (CMS) that makes it very easy to edit and add pages to your website. Think of it as the Microsoft Word of websites; but instead of creating great looking documents, you’re creating a great looking website!

ecohosting are one UK-based hosting company, who offer WordPress hosting packages. They also have great student deals on .uk domain names. Once you register your domain name with them, you simply need to click on the WordPress icon from your control panel and your website will be created in seconds!

Log into your website and install a theme

Once you’ve installed WordPress, head to your website’s admin URL (usually yourdomainname.uk/wp-admin) log in, and you’ll see a left-hand navigation. One of the options will be “Appearance” with a secondary option of “Theme”. When you click on that, you’ll be able to browse from a variety of fully designed themes which will act as your website template. A great option for a profile site is the WP Profile theme. When you find a theme you like, click install.

Customise the homepage

Once you’ve installed a theme, you’ll be directed to customise it with your personal information and preferences. This information will vary theme to theme, but generally will include colour scheme, images and social media account details, along with some introductory content. If you don’t have time to write what you want on your homepage when you set up your site, a good idea is to tell people that your brand new website will be coming soon, and that they can check out your social media profiles for more information in the meantime.

This means that you’ve secured your online space, and have a great foundation to then start thinking about the content you’d like to put on the site, as well as other pages you’d like to include, which could even incorporate a blog or portfolio of your work.

Remember, a personal website is your own online space to make your mark. Think about the kind of impression you want to make, and remember that the beauty of using a platform like WordPress, is that you can change your theme or content if you need to – the biggest step is knuckling down and getting started!

To read the rest of this blog or to read any other blogs please visit: http://bit.ly/2lCRquQ

For students wanting to boost their online brand with their own website, Bianca recommends visiting ecohosting; packages will be on offer to those who would like to create a .uk domain name.

24 Apr 2017

Now that you’re ready to wave goodbye to your university campus and get on the career ladder, you might be interested in how you can use social media for more than posting selfies from your nights out, or sharing memes and gifs that your friends have posted.

Some social media platforms can be great for casual updates, but did you know you could be using these networks to help land your dream job after graduation? I’ve put together 5 social media tips that could help you to kick start your career; all you need to do is read them and try them out for yourself!

Get on LinkedIn

If you’re not already on LinkedIn, now might be the right time to join the other 433 million members across 200 countries and territories around the world. LinkedIn exists to “connect the world’s professionals to make them more productive and successful”.

When you register on LinkedIn, you will be encouraged to fill in a certain amount of information to populate your profile, which is effectively an online CV. You’ll have more flexibility than a couple of bits of paper though, as you can add other forms of media such as SlideShare presentations, images, videos and links to other relevant resources of yours online.

Please make sure you take the time to write a unique summary about yourself on your profile, this is your opportunity to talk about what you are interested in, your experience (work experience, jobs, volunteering) and thus present your skill set to potential employers. This is your online elevator pitch – so make sure you take advantage of the opportunity.

And don’t just list your experience, make sure you provide some detail about your responsibilities in each role – again utilising the opportunity to outline your experience and skill set.

Network on LinkedIn

Establishing your profile on LinkedIn is just the start; once you’re happy with everything you’ve added, you can then move on to other aspects of the network.

This is the key word here, as LinkedIn is built around the concept of being a network for professionals. That means you can use the “Interests” menu in the top navigation bar to identify companies, groups and online courses that are relevant to you. You can also set preferences in the “Jobs” area that will highlight jobs that are most targeted to your interests and needs, such as location and experience level.

Expand your direct network by using “My Network” to find alumni from your university, school, college or sixth form and people you may know, based on other people you have connected with previously.

Get on Twitter

Quite different, but rewarding in its own way is Twitter. This network won’t take you more than a couple of minutes to register to and set up, but if you aren’t familiar with it, it could take a little longer to get the hang of.

When you create an account on Twitter, you’ll need to pick a username (this dictates the URL used to access your profile) – it will need to be something that isn’t currently registered by another user. You may need to incorporate initials or an industry term if you have a popular name. But remember once you have chosen your name you are stuck with it, so choose wisely and choose one that will continue to represent you as you grow in your career.

Be active on Twitter

Once you’re all set up, or you’ve managed to log into a profile you set up years ago, start discovering what the network really has to offer. Use the search functionality to explore topics relevant to the field you’re wishing to get into; this way you may discover conversations and chats with a particular hashtag, as well as users who frequently tweet about that topic.

When you start following the right people, both normal industry folk and companies, you’ll find more and more relevant content delivered to your home feed. Keep your eye out for job openings shared by those you follow, as well as promoted posts which might also open up some opportunities.

Explore the rest of the web

After establishing yourself on these networks, you can go even further. Why not create a personal website where you can link to all of your active professional social networks? Or you could identify the forums and industry publications that are most relevant to you and begin to engage with other users and content that is published there.

22 Nov 2016

Got a fab business idea, but have no idea how to get it up-and-running? I’ve partnered with Microsoft Office 365 to offer a budding entrepreneur the chance to win 10 hours of mentorship over 15 days (365 hours)… plus a Microsoft Surface Pro 4 (worth £749) and a 12 month Office 365 subscription, giving you everything you need to get started.


All you have to do is email your business idea and why you think it works in 100 words to my365@biancamiller.uk by midnight on Thursday. Full Ts&Cs can be found below:


Office 365 competition Ts&Cs

By entering the competition, you agree that you have read and understood these Terms and Conditions and agree that you will be bound by them.


To enter the competition participants must, email through their business idea and why it works in 100 words to my365@biancamiller.uk, along with their full name, age and county (please note, these personal details will be not used during the judging process).


For your entry to be eligible, you must have a Facebook, Instagram or Linked-In account and/or content privacy settings set to public.

  1. Competition open to residents of England, Scotland and Wales only, aged 18 or over, except employees of the Promoter, their families, agents, or anyone professionally connected to this promotion.
  2. There will be one ‘winner’. The Promotion will run from 11:00am GMT on Tuesday 22nd November 2016 (the “Starting Date”) until 11:59 AM GMT on Thursday 24th November 2016 (the “Closing Date”) (collectively the “Promotion Period”). For the avoidance of doubt no entry(s) will not be counted before or beyond the Promotion Period.
  3. The competition winner will be selected at random by an independent judge from all entries received by the Closing Date.
  4. By entering the competition you warrant and represent that your entry does not and shall not contain any material that, in the Promoter’s sole opinion to): falsely states or otherwise misrepresents your affiliation with a person or entity, without such person or entity’s prior written consent; constitutes personally identifying information or other personal or identifying information about you or any individual; is false, deceptive, misleading, scandalous, indecent, criminally obscene, pornographic, unlawful, blasphemous, defamatory, libellous, fraudulent, tortuous, threatening, harassing, hateful, degrading, intimidating, or racially or ethnically offensive, or contains nudity, pornographic images, explicit sexual themes or graphic violence; encourages conduct that could be considered a criminal offense, could give rise to criminal civil liability, or could violate any law, or that could otherwise be considered inappropriate; i.e. constitute a virus, worm, Trojan horse, Easter egg, time bomb, spyware, or other computer code, file or program that is harmful or invasive or may, or is intended to damage or hijack the operation of any hardware, software, or equipment; f. constitutes any advertising, promotional material, or other form of solicitation; or g. constitutes any non-public information about a company.
  5. The winner will be notified via email on Friday 25th November. The prize will begin within 3 days of the competition closing date.
  6. Independent judge and the Promoter have sole discretion over which entries are accepted and no correspondence will be entered in the effect of an entrant’s disagreement.
  7. The winner will receive 10 hours of mentorship with Bianca Miller over a set 15 day/ 365-hour period, a Microsoft Surface Pro 4 worth £749 and a 12-month Office 365 subscription.
  8. The mentorship programme will take place in the format of face-to-face meetings in London and Skype meetings at times agreed with the winner and promoter. The programme must be complete by 16th December.


  1. By taking part in the mentorship programme, the winner agrees to be filmed at different points throughout the 15-day period and provides permission for the video clip to be shared across Microsoft UK and Bianca Miller’s social channels.


  1. In the event that you do not, or are unable to, comply with the Terms and Conditions, the Promoter shall be entitled at its discretion to disqualify you, without any further liability
  2. No liability will be accepted for any entries not received due to internet or other errors or failures
  3. No cash alternatives shall be available. The prize is not transferable. The Promoter reserves the right to amend or withdraw the competition if deemed necessary due to circumstances beyond its reasonable control
  4. The name, age and county of residence of the winner will be available on request from the Promoter.
  5. The information you provide will only be used for the purpose of facilitating the competition.
  6. This competition is in no way sponsored, endorsed or administered by, or associated with Facebook, Instagram or Linked-In.
  7. All entrants must abide by Facebook’s. Twitter’s, LinkedIn’s and Instagram’s terms of use
  8. The competition is governed by the laws of England and will be subject to the exclusive jurisdiction of the English Courts.
  9. Promoter: Bianca Miller, 93 Penge Road, London SE20 7UN.


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